Quality + Value
The backbones of the best businesses on earth.
Find the Intersection
A business thrives on Quality + Value. When you provide more of each, you can expect them come back to you.
You, your team, or consultants never set the bar for these. Instead, your customers do. They know where they’d rather be receiving higher quality or getting more value. No survey data will ever be as accurate as measuring their actions.
You might ask “Aren’t quality and value are mutually exclusive?”, which is a great question that will have a surprising answer.
The words Quality and Value are so broad, that they are entirely reliant on each other. In fact, they heavily influence each other in the minds of customers. Their relationship is so strong, in fact, that we prefer another word that captures both meanings and a third that will also spark your interest. That word is Enrichement.
en·riche·ment (n.)
2.
The process of making someone wealthy or wealthier.
"the enrichement of small businesses is the goal of any good agency or contractor"
1.
The action of improving or enhancing the quality or value of something.
"the enrichement of the ad campaigns for revenue growth was successful"
That’s no typo, my name is Brett Riche. Read more about me here
Quality shows up as attention to detail or selecting the best resource. It can also be a personal connection or a customized experience creating quality. The source of quality is less important than if your customers can tangibly feel that you are providing quality. Identify that threshold in your industry and with your customer-base as soon as possible. This threshold is the intersection of quality and value.
The value of your business is broader than just cashflow. The dollars flow because of price and experience. If you look at what you’re providing—a cheap alternative, an upgraded replacement, or that perfect sliver of “not-expensive-enough-for-me-to-care” products or services—and turn that product into the best experience for the customer, they’ll choose you until someone else can do it with the same quality or the same value to them. That value can be found in speed, simplicity, stress reduction, collaboration, diligence, or price. All are fair game.
So what does that mean? It sounds like you’ll need to figure out a few facts about your business and a few things about your customers and their goals. Just a couple of needs, nothing too complicated, right?
Brett Riche
“You already have a great business. Take it to the next level when you add high-quality enrichements to high-value experiences.”
Yep, that’s me. I felt as cool as I looked (medium cool).
What do you need?
Looking out for the needs of your business has been second-nature for you and it’s served you well so far. Speed and commitment to finding those solutions have helped you succeed. Now you need another point of view. From the outside, separated from the day-to-day grind and not buried in the rush of your business. Your own view of your needs can get clouded if you don’t take a step back and look at the big picture. A second set of legs to help you reposition and an extra pair of eyes to help you identify impactful needs.
Enrichements can help identify those needs. There are things you need done, things you need to know, and things you didn’t even know were possible. We provide assistance where we can and direction for finding a service can build each need up to the next level of quality and that next pocket of value.
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For You
Explore the enrichements that are designed to improve the processes for managing your team. Streamlined communication, workflow construction and strategy consultations are a few examples of how we can help you lead your team.
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For Your Employees
Our enrichements for whomever runs the day-to-day operations for your business. Quality of life improvements, monthly consultations and assistance, or an extra set of hands for a project.
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For Your Customers
See how customer experience (CX) enrichements can simplify interactions with your business and make positive impact to your bottom line. Trust is earned, which means building trust brings in more earnings!
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For Everyone
Bundle Up! Many of our services go hand-in-hand with others, so packaging up our enrichements together is the best way to get more bang for your buck! We have pre-wrapped bundles or we can explore building your own!